Noom

Digital Sweepstakes Experience, Including Logo Illustrations & Marketing

𝗖𝗛𝗔𝗟𝗟𝗘𝗡𝗚𝗘: Noom sought to expand its audience by boosting brand exposure and engagement. 𝗦𝗢𝗟𝗨𝗧𝗜𝗢𝗡: Collaborating with The Creative Group at PCH, Noom launched a co-branded, multi-media $25,000 Sweepstakes. This fully digital experience offered participants a chance to win $25,000 cash simply by signing up, driving excitement and interaction. 𝗥𝗘𝗦𝗨𝗟𝗧: The campaign achieved a significant increase in new sign-ons. Its success paved the way for multiple ongoing iterations, further solidifying Noom's brand presence and growth.